OUR MISSION:


TO HELP TELL YOUR STORY

At Sponge Designs, we’re passionate about more than just great design. We believe in the power of storytelling—your story. Our mission is to creatively and relationally impact the lives of our clients, treating everyone like family. We stand out by making people our priority: our team, our clients, and our community.


Jen’s Journey: From Personal Loss to Creative Success

Our owner, and freelancer in Graphic Design and Film. A redhead who loves God, design, people, and laughing so hard that one of us can't see anymore.



But that's not where her story started...

Finding His Voice
Horling, Jen and Johnson, Dani
Finding His Timing: An Overcomer's Journey From Co ....
Horling, Jen

Jen's creative experience started at an early age with a simple box of Crayola's, a giddy eye for new, crisp brochures in the hotel lobbies of every family vacay, and a hand that throughout high school was often covered by sharpie. Creativity which led to a degree in graphic design from Kendall college of Art & Design, as well as continued education in Film Production years later in her career. Her learning didn't stop there, in 2017 Jen was accepted into a 2-week intensive production design workshop at The London Film School.

After reading that, it might be hard to believe she lost her dad to suicide. But for Jen, that's when life became so real. She knew life was short, and people REALLY mattered. In the depths of that loss, she heard a subtle voice saying "Jen, we've got this...you and me". The Creator became her rock, and a new passion for the hurting started to beat alongside the creative talents that were unfolding.



Jen spent her initial creative years working as a designer for Family Christian Stores. As her vision expanded, she moved to full-time freelance, working with numerous clients all over the globe.

Her roots in freelance, non-profit and corporate design work served as a great foundation for transition into film. With experience as Production Designer, Art Director, Set Designer, Set Dresser, Props Master, Specialty Prop Artist, Wardrobe & Costuming, and Art Assistant roles, as well as numerous pre and post production involvements from concept art to various graphics, she was uniquely equipped. Her collaborations with production companies continued to expand, as did the team alongside her.

Finding her coach - Dani Johnson - was the most pivotal catalyst for the passion & vision on Jen’s heart which then birthed ‘The Overcomers’.

Jen’s passion to inspire others that where they’re at right now is not the end drives every story that they tell or we help tell including her own. If Jen can overcome…so can YOU.

If you’re looking for more out of this life, like Jen was. We know she’d be elated to chat with you! Click our CONTACT page and schedule a call to get started on YOUR journey today!

View Jen's filmography on IMDB >

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Kendall College of Art & Design Article


"Graphic Design Alum Making Moves in the Movie Industry".

The Dani Johnson Show TV Interview
"This Visionary Found HER 'Home' – And Can Inspire YOU!"

ABC NEWS “13 on your side” TV Interview
"'Hollywood of the Midwest': Reviving Michigan’s film industry”

Voyage LA ‘Voyage Michigan’ Article